We're Actually

We admire brands that have strong values and represent sustainability and operate for a good cause.


Started by Chance in 2006

Actually Distribution started by chance in 2006 one year after the first retail store ACTUALLY opened in 2005, after a brand saw a potential in us in representing them in South East Asia.

“>Learning from our retail business has helped us operate our distribution business strategically. Over the past years, we’ve been constantly communicating with many retailers, dealers and resellers all over South East Asia. As of now, we are proud to say that we have opened up a partnership with more than a hundred businesses across the region.




Outside Pondok Indah Mall 3

Pondok Indah Mall 3 Level 3 Unit 316, DKI Jakarta 12310


Fjallraven Store

03-11/12/13, 313@somerset, 313 Orchard Rd, Singapore 238895


KEEN Garage

03-11/12/13, 313@somerset, 313 Orchard Rd, Singapore 238895



313 Orchard Rd, #03-37 to 40 313 Somerset, Singapore 238895


Outside Bali Lane

660 North Bridge Rd, Singapore 188797


Outside Bugis Junction

200 Victoria Street, Bugis Junction, #02-10B, Singapore 188021


Outside Wheelock

501 Orchard Rd, #02-07/08, Singapore 228209


Outside Marina Square

Singapore, Raffles Blvd, Marina Square 039594


Outside Pavilion Kuala Lumpur

Level 5, Pavilion KL, Jln Bukit Bintang, 55100 Kuala Lumpur


Outside One Utama

1 Utama Shopping Centre  Lot S343, 2nd Floor, 47800 Petaling Jaya



From classic to lifestyle products, brands that we supply innovate on functionality & durability without compromising the look that our consumer are looking for.

Fjällräven is a Premium Outdoor Brand from Sweden, specialise in creating durable, timeless and innovative outdoor equipment for both lifestyle and outdoor use. It was founded in 1960 by Ake Nordin and has been inspiring people go back to the nature ever since.

Keen (stylized KEEN) is an American footwear and accessories company based in Portland,Oregon. Founded in 2003 by Martin Keen and Rory Fuerst. The company’s products are sold in retail locations throughout the US and Canada and also are distributed worldwide. 

CHUMS retainer was created in 1983 by a Colorado River guide who sought a simple, comfortable way to keep his expensive sunglasses out of the river. The first prototype was fashioned from shoelaces and foam rubber. Chums has grown a lot since starting out of a VW van parked in a boathouse parking lot. We now have 3 offices (Hurricane, Salt Lake City and Ketchum, ID) and over 75 employees

Outside Brand is inhouse brand for OUTSIDE. We have passionately crafted products with our design twist to embrace the outdoor and for everyday use that we like it ourself

Outdoor Products Japan Started by 2 American brothers both are outdoor enthusiasts, decided to rent a small warehouse in California in 1973 and start producing quality sports packs under their own brand name, OUTDOOR PRODUCTS. OUTDOOR PRODUCTS JAPAN, is now owned by Itochu Japan


Graha Str Building Level 3, Unit 302, Ampera, Ragunan, Jakarta Selatan, Indonesia


50 Macpherson Rd., Amazana Building #04-01, Singapore 348471


8th floor, Sunlife Centre, 5th Avenue cor. Rizal Drive, Bonifacio Global City, Fort Bonifacio, Taguig, Metro Manila, Philippines 1634


JUMPA@Sungei Wang Plaza LOT G09-10, Jalan Bukit Bintang, Bukit Bintang, 55100 Kuala Lumpur MALAYSIA